A product catalog helps customers decide what to buy. Checkout works when prices, stock, and fulfillment are predictable. A delivery request works when the order needs a quote. A single feed store can use all three for different products.
1. Can you trust the inventory customers see?
If quantities change by store and the site can’t keep up, build a useful catalog with a clear availability check. Reserve online checkout for products you can reliably fulfill.
2. Is pricing straightforward?
A fixed-price item lends itself to checkout. A bulk or freight-dependent order may need a conversation about quantity, location, and delivery conditions. Give those customers an easy way to ask for a quote.
3. How will customers receive their orders?
Write out the steps for pickup, local delivery, and shipping separately. Include who confirms the order, how quickly, and what the customer should bring or have ready.
4. What does staff need to respond?
Build forms around the details staff need to act. A delivery inquiry might ask for product, quantity, ZIP code, and preferred timing. Route it to the location or team that handles the order.
5. Where should you start?
Pick a category with repeat demand and a fulfillment process you understand. Put it online, review the inquiries or orders with store staff, and use what you learn before expanding to the full catalog.